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What is a Challenge Launch?

Jul 20, 2021

In this episode, Mariana talks about what a challenge launch is and how you can use one in your coaching business to grow and scale your business. This is part of the glossary of terms series that we are doing to launch our YouTube channel. If you haven't already, make sure to subscribe to our channel so you can get the latest information to help you grow your online business.

The challenge launch is a tool to help you to grow your audience, grow your list, and grow your Facebook group. It’s a win-win tool because it adds a lot of value to the market place while generating leads and closing sales. And most importantly, whe we love teaching it is because it creates a system that allows you to predictably sell your programs as our client Obehi states below.

 

What are the phases of a challenge launch?

A challenge launch has several phases. The first phase is the pre-promotion phase. During this phase, you and your team are preparing for your launch. You will be...

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Announcement: We are Changing Things Up!

Jul 14, 2021

In this episode, Mariana talks about what is coming up at Impact Driven Entrepreneur and the reason behind these changes.

 

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What is an Impact Driven Entrepreneur? (EP #237)

Jul 07, 2021

In this episode, Mariana talks about what being an Impact Driven Entrepreneur means, what an Impact Driven Entrepreneur is, and how to become one as an online coach or consultant.

 

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Key takeaways for What is an Impact Driven Entrepreneur?:

[00:05] The definition of an Impact Driven Entrepreneur

[00:30] The Five Tangible Ways Impact Shows Up

[01:45] The Impact of Being an Example of What is Possible

[06:00] The Gift of Running Your Coaching Company like a Business

[08:00] Invisible Impact and What it Really Means

 

Are you ready to step into the role of Thriving Impactful CEO and fully embrace the vision of being an Impact Driven Entrepreneur? You know that proven strategies will stand the test of time and you’re ready to implement them into your online coaching business.  Apply for a consultation here.

 

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How to Overcome Scarcity Mindset as an Impact Driven Entrepreneur (EP #236)

Jul 05, 2021

In this episode, Mariana talks about the difference between abundance mindset and scarcity mindset and how to overcome scarcity mindset in your online coaching business.

 

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Key takeaways for How to Overcome Scarcity Mindset:

[00:30] Just what is scarcity mindset?

[01:00] The true root of all evil…

[02:15] The great toilet paper hoarding fiasco

[04:15] Enjoying the present moment

[07:15] Why you just need to let it go

[08:15] Standing in your abundance as an Impact Driven Entrepreneur

  

Are you ready to overcome scarcity mindset in your online coaching business? As an Impact Driven Entrepreneur, you know that there is an abundance of ideal clients waiting for you. Let me help you speak to them consistently. Apply for a consultation here.

 

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What is a Standard Operating Procedure (SOP)? (EP #235)

Jun 30, 2021

In this episode, Mariana talks about Standard Operating Procedures and the importance of using them in your online coaching business.

 

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Key takeaways for What is a Standard Operating Procedure:

 

[00:45] Just what is a Standard Operating Procedure?

[01:15] Delegating through the SOP

[01:45] Taking back your time with SOPs

[02:30] Key elements of a proper SOP

[04:45] How an SOP can help protect your business

[07:30] Why you shouldn’t wait to implement SOPs in your business

 

Are you ready to develop SOPs for your business? As you have just learned, it doesn’t matter what stage of business you’re in, an SOP is an important part of the foundation for your business. If you are ready to implement SOPs in your business, apply for a consultation here.

 

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Everything Online Coaches Need to Know About High Ticket Niches

Jun 30, 2021

What does it mean to be in one of the high ticket niches? And for that matter, what makes a niche high ticket? When online coaches are looking to make the income leap from $25k to $50k, then from $50k to $100k, and then $100k and beyond-- the questions that often come to mind are: how can I do this with my existing audience or is this niche really that profitable? We’re going to answer these questions in this post.

 

Best High Ticket Niches

 

We like to teach our clients that high ticket is defined as a program that you’re selling from anywhere from $3,000 to $65,000 and obviously higher. So, within your market or niche, high ticket may be slightly lower or higher. In both situations, however, it is important that you are basing your pricing based on your market and what is typical of your current market.

 

But what are some examples of high ticket niches for online coaches?

 

Honestly, it comes down to your marketing and what a high ticket package...

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The Mindset for Building a High Ticket Coaching Funnel (EP #234)

Jun 28, 2021

In this episode, Mariana talks about the mindset for building a high ticket coaching funnel and how to really sell those high ticket packages. 

 

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Key takeaways for The Mindset for Building a High Ticket Coaching Funnel:

[00:15] The starting price for a high-ticket offer

[02:15] Focus on these two things 

[02:45] Your first $100,000 in sales

[04:45] Are you self-sabotaging your mindset for building a high ticket coaching funnel?

[08:45] What you don’t need for a high ticket coaching funnel

[09:30] Framework, framework, framework -- yes, like location, it matters!

[11:45] What nobody tells you about the mindset for building a high ticket coaching funnel in the business-to-business niche

 

Do you have the mindset for building a high ticket coaching funnel? Thriving Impactful CEOs have what it takes to learn how to develop this mindset and more. And if that’s you? I would...

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What are Key Performance Indicators and Why are They Important? (EP #233)

Jun 23, 2021

In this episode, Mariana talks about what Key Performance Indicators are, why they are important, and what ones matter the most for you as an online coach. 

 

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Key takeaways for What are Key Performance Indicators?:

[00:45] This is why you need to know what key performance indicators are

[02:15] How to actively and proactively build your business

[04:00] How to use KPIs to set a $10k sales goal

[05:15] How to step second guessing if you’re on track to meet your goals

[06:15] Managing your team based on KPI's

 

Need help with crafting your KPI's for your business? Hop on a strategy session and let’s talk about how you can up-level your online business today. Apply for a consultation here.

 

 

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Content Repurposing Workflow Example for Coaches (EP #232: REBROADCAST)

Jun 21, 2021

In this episode, Mariana talks about a content repurposing workflow example for coaches that utilizes the content you already have to create multiple pieces of social media content to promote your online programs and services. 

 

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Key takeaways for Content Repurposing Workflow Example for Coaches:

[00:15] One of the key pillars to reducing your working hours as an online coach

[02:00] How to run your coaching business like a CEO

[02:15] How dialed in is your messaging?

[02:45] Understanding your ideal client’s headspace

[04:15] Do I really need a team for this content repurposing workflow?

[06:15] Leveraging SEO for social media

 

Are you ready to implement a content repurposing workflow that will help you to maximize your efforts from your existing content? And to have that content speak consistently to your ideal client time and time again?  Apply for a consultation here.

...

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What is the Psychology of Sales? (EP #231)

Jun 16, 2021

In this episode, Mariana talks about the psychology of sales and how that applies to online coaching. 

 

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Key takeaways for Psychology of Sales?:

[00:30] Defining the psychology of sales

[01:15] The sleazy car salesman no more

[02:15] How to apply psychology into your business

[03:15] Demographics and psychographics

[06:15] Understanding why your ideal clients priorities are important for the psychology of sales

[07:15] Speaking to your ideal client

 

Ready to apply the psychology of sales to your coaching business? Or maybe you’re just wanting a better understanding of the neuroscience behind sales? Selling with psychology eliminates the sleazy car salesman approach and it’s just one of the things that we can help you with. Apply for a consultation here.

 

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