In this episode, Mariana talks about how you can grow and build your audience. The reason you don’t go all in on a specific platform and email list growth hacks. 

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Key takeaways for Email List Growth Hacks:

[00:51] The only thing that you own as business and why you need to build it up

[06:32] Be mindful of what you're saying and how your saying it

[10:59] Why you shouldn’t have a deadline on your freebie

[17:09] How to test your ideas and find out what your clients want

[19:28] Create your freebie only after you’ve done the proper legwork

[21:51] The best ways to promote your freebie and how to get people to opt in

[24:31] Last 2 things to keep in mind before you get to work

Ready to grow your email list and audience for with up to 15-30 leads a day? Want your freebie to go convert and start bringing in income for you and your business? We can help. Apply for a...

You have probably hit a wall at some point in your business where you went: "For my business, I don't know how to increase earning potential anymore."

You might have kept going on with whatever was working at the moment. Maybe you thought you have to stick with whatever works.

Burnt out coaches hold onto their old habits. But if they don't try to adapt, they often have more problems than not.

Look at what kind of effects it could have. Imagine what your client would feel if you are not able to satisfy her needs. 

You have the skills needed for your coaching work. Your clients come in ready to roll, only to be utterly disappointed and feel left alone.

"I didn't expect that coach to be this different. I thought I finally found the one to solve my problems. But she isn't the right person to solve them..."

What is more important to you? Being imperfect and being able to do the right things? Or sticking with the old ways and hoping that not much will change.

Have you ever thought...

Have you ever been in this situation while trying to uncap your potential earnings?

"For some reason, some types of people jump into my programs more likely than others. I don't know why they do that. I don't want to risk doing something different now, too. If I only knew how it works, so I can better serve my clients.”

In this episode, Mariana talks about how to talk to each client differently depending on how much they know about their problems.

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Key Takeaways About Potential Earnings:

[00:54] Why speaking to your audience correctly will increase your potential earnings on demand

[02:36] The hidden truth about marketing and sales and how important it is for scaling

[03:17] How to deal with someone who doesn't know their problem exists in the first place

[05:30] "Now what. They know their problem..." - But have you ever thought about this?

[06:49] This will easily bank you in the clients that know...

Everyone has a limit.

If you try to do everything in your business by yourself you’re going to burn yourself out. Bringing in help is crucial to creating sustainable recurring income.

I want to show you why you need to bring in help for your business, where to find it and the general recruitment and selection process.

Once you get people helping you in your business that frees up a lot of time for yourself to do the stuff that really matters. Another way to free up time is to start a group program and serve all your clients in one go. I know this can be intimidating but I’ve created what I call Ultimate Group Coaching Launch Checklist, which is FREE for anyone that needs help launching their own group program.

The Importance Of Going Through The Different Recruitment Phases

Think of it like this, imagine your business as a table.Everyone has a bandwidth. Think of this like a tablecloth sitting over your table. Your bandwidth is the time, energy, effort and...

In this episode, Mariana talks about the different stages of hiring and what you need to know when selecting candidates. 

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Key takeaways for Selecting Candidates:

[00:09] Why it's so important to hire help for your business

[02:11] One of the cheapest ways to get help in your business

[04:37] One of the most expensive ways to get help in your business

[06:04] The single best way to hire and grow your business at the same time

[06:29] Why you should be hiring full time over part time employees

[08:09] Frequently asked questions regarding hiring

Hiring for your business is crucial for creating consistent recurring revenue. You want to make sure that you get the right people for the right positions. We’ve helped plenty of clients get started hiring in their business, we can help you next. Apply for a consultation here.

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• The True Cost...

Maybe during this year I kept thinking: 

"How the hell am I going to make it through this year? I lowered my Facebook Ad spent and created more content instead. Nothing seems to work out. 

Everyone around is struggling the same way. It's taking me away from my kids so much. How is it possible to seize an advantage in a downturn like that?"

Burnt out coaches think there are no profits to be gained but everything to be lost inside a downturn, like with the current pandemic going on.

It's like being a deer, staring into the headlights of the oncoming car, being frozen on the spot and not even trying to jump away.

Even when a volcano erupts, is it more important to stay where you are and not move an inch away or avoid being hurt by the incoming rocks and clouds of hot gasses.

Thriving coaches know that they can't sit still and wait for it to be all over. They can't really judge how long the circumstances might last. So they try to take it as it is and find possibilities that...

“How am I going to build a pandemic proof business? I don’t know if I can take another lockdown like that. I couldn’t see my child for the last few weeks, just because I was stuck here figuring out what to do.”

Thriving coaches know that times during a crisis are rough, but they also know how it can bring their coaching business to the next level. In this episode, Mariana talks about the things you can do during the pandemic and still make it thrive.

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Key Takeaways for a Pandemic Proof Business:

00:38] How mindset plays into building a pandemic proof business

[02:49] 2 coaches, same situation, but 2 different outcomes - Why is that so?

[06:03] "What goes up must come down" - How coaches use this to their advantage

[09:18] "What problem can I solve?" - How that will make your business move forward

[10:25] What did other businesses do in order to build a pandemic proof...

In order to succeed in business, we need to pay mind to finances. This is an active activity we need to take. We can’t assume everything is going well without looking at anything ourselves.

Today, I’m going to share with you 3 systems that I use as financial management tools and techniques so you can bring in more money so you can scale up in a sustainable way.

The First Of The 3 Big Financial Procedures Every Business Needs

Bookkeeping. This is a retrospective view of what just happened. 

Whatever you decide to use, it's just a system to track what just happened. Retrospective review because you only see what happened last week, month, quarter.

Not looking forward. Not a money management system.

You can do this in a few ways. You can use an app or software to track everything for you. You can work with a bookkeeper.  You can even just keep a google spreadsheet and track everything that way.

If you struggle mindset-wise then having it be automatic...

In this episode, Mariana talks about finances and how to allocate money in your business so you can grow and scale sustainably. 

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Key Takeaways for How To Allocate Money In Your Business:

[00:32] What people are thinking about finances needs to stop, immediately!

[01:51] What financials really are a reflection of

[03:52] To know where we’re going we know to know where we were

[07:14] The most common mistake i see so many business owners make with money

[09:19] What you need to know about goals and the nuance behind achieving them

We’ve not only helped with shifting from a scarcity mindset to an abundance mindset but we’ve also shown them how to implement these three systems effectively. If you need assistance with either of these then please reach out for help. Apply for a consultation here.

Related Episodes for How To Allocate Money In A Business:

• How this...

Have you ever been in this situation: 

“I have taken in this new client last week but she just doesn’t want to listen to me, no matter what I do. I know I shouldn’t have taken her in. My gut feeling and everything else was against taking her in. Now I have missed my child’s soccer practice today, even though I promised her for a long time that I would come over and watch. I wish I knew how to say no politely in business.”

Burnt out coaches believe that they need to take in every person as a client, because they think that this is the way to grow their business. They will keep going even though it is not good for them.

Is it more important to have fulfilled lifelong clients or to have clients quitting on day one and leaving a bad review behind? 

What if I told you that this doesn't need to be the case?

Thriving coaches know it too well themselves. But when they were confronted with those kinds of clients, they politely declined them. They know...